DETTOL 

Campaign / Design: Germs in the workplace – Infographic highlighting germ hotspots in the office.

 

As part of Reckitt's newly launched b2b solution, Dettol Pro Solutions, the client wanted to highlight  'high-touch point areas' within an office environment as part of its thought leadership program to improve hygiene in the workplace. The Infographic map served as a visual representation of where the spots are within an office environment that are at higher risk of germs spreading and was  accompanied by a set of cleaning protocols tailored to each surface. 

 

The inspiration for the design came from evacuation maps for building compliance and safety that are found near elevators and on the backs of office and hotel doors.